Peter's Blog
Peter Starkel
Peter Starkel is a Branding Specialist with Fun Advisors; a nationally recognized strategist for the various entertainment center industries. He is an expert in revitalizing centers and using market research to attract a more lucrative customer. He consults in all areas of brand and revenue development.
Mr. Starkel has been a managing member of Fun Advisors’ parent company, Brand Champion, since 1997. He has worked with thousands of companies to develop successful branding strategies and programs in 72 communities around the United States and Canada.
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Market Evaluation
One of the more heartbreaking conversations that I have in my job is talking to an entertainment center owner who is struggling 18 months after
Does cleanliness matter?
Does cleanliness matter? It depends, does your business rely on customers? This particular topic has been researched to death, and the answer is yes.
Becoming an experience destination
How would you describe your center? Any good business has their “elevator speech”. A simple one or two sentence introduction about what your center offers
Mobile is a cultural changer
Is your website mobile compliant? If it is not, chances are the number of visits to your site have been going down lately. In our